With shopping season fast approaching and buyers on the lookout for the best Black Friday and Cyber Monday deals, Google has explained a few ways users can take advantage of AI to get the most out of this shopping season.
Four ways to help you shop smartly with AI:
1) Price tracking and deal alerts:
Google says that its making the need for scouring online stores waiting for a price drop redudnant. The company says its AI in search will allow users to track prices of products directly within Search. Google says users can click on “track price” on an item they are interested in, and specify the details of what they want like color and size and the company will send a notification when the price falls in their budget from the store.
In the U.S., Google says users will even be able to complete the checkout automatically using Google Pay. They will also tap into price insights in order to see whether a discount is genuinely low or just typical compared to the past three months.
2) AI help for the toughest people to shop for
We all have those people who are notoriously hard to choose gifts for and Google says its AI in Gemini app and AI Mode on search can now help take that stress off their hands. users just need to descrive the vibe, interests or needs of the person they are looking at gifts for and they can get “intelligently organized responses that include product recs, rich visuals and all the shopping details you need — like reviews, promos and inventory data — to find something just right.”
Instead of spending the holiday season calling up small stores to check if they have something in stock, Google’s agentic AI can do it for you and confirm exactly what you need. The tech giant is testing a new Let Google call feature which
Google is testing a Let Google call option in Search which when users search the item they are looking for “near me”, Gemini can call nearby shops on your behalf and send the results via text or email. The company says it is testing the feature with certain categories like toys, health and beauty and electronics.
4) Try your holiday outfit virtually:
“Finding the perfect holiday look can mean endless hours spent in dressing rooms. Skip all that and use virtual try on to explore your festive ‘fits instead. You can see how clothes from billions of product listings look on you just by snapping a photo of yourself.” Google said in its blogpost
The company has a virtual try-on feature that lets users check how sweaters, dresses and even shoes might look on them with a quick photo.
