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Royal Enfield sales in India surpass 1 million units in 2025 – Introduction

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Royal Enfield has recorded its highest ever sales in 2025, selling a record 10,71,809, marking the first time that the Chennai-based company has achieved the million-units milestone in the domestic market in a calendar year. The record 1.07 million units sold in CY2025 translates to a handsome 25 percent YoY growth (CY2024: 8,57,378 units). The company also exported 1,32,132 motorcycles last year, registering a strong 36 percent YoY increase (CY2024: 97,371 units). At present Royal Enfield has 14 models on sale across 4 different engine platforms.

A deep dive into Royal Enfield’s wholesales data for the past 13 years (see table above) reveals that CY2025 is the third year in a row that the bikemaker has surpassed the 8,00,000 milestone. Annual sales had hit 8,00,000 for the first time in CY2018 (8,37,669 units) but fell 17 percent to 6,90,913 units the next year and to their lowest in pandemic-impacted CY2020 (5,38,889 units).

Since then, the company has bounced back on the back of new models and a market resurgence for premium motorcycles. CY2022 saw demand rise substantially by 28 percent to 7,03,156 units, by 17 percent to 8,22,295 units in CY2023, 4 percent in CY2024 (8,57,378 units) and have now scaled a new high of over a million-plus motorcycles in CY2025.

The 12-month sales split for CY2025 shows that monthly dispatches surpassed 1,00,000 units for three straight months from August to October, with Royal Enfield clocking its highest monthly wholesales in October (1,16,844 units).  The company, which was amongst the first in the Indian automobile industry to announce that it would pass full GST 2.0 rate reduction benefits to customers, slashed prices of its bread-and-butter category – the popular 350cc models – by up to Rs 22,000.

The Classic 350 remains Royal Enfield’s best-selling product and commands 37 percent of the 8,21,908 motorcycles sold in the class in April-December 2025.

Royal Enfield dominant in the 350-650cc category

Royal Enfield’s midsize motorcycle market power comes from its 350cc models. As per SIAM industry wholesales data for April-December 2025, the company sold 8,21,908 units in the first three quarters of FY2026, up 26 percent YoY (April-December 2024: 6,52,856 units). The company has a vice-like grip of the 250-350cc category – the 7,58,458 bikes (up 29 percent YoY) sold in the current fiscal year give it an unassailable 95 percent share of the overall domestic market sales of 8,01,250 motorcycles in this category. Of its five models, the Classic 350 tops with a 40 percent share, followed by the Bullet 350 (25 percent share). The Hunter 350 and Meteor 350 contribute the remaining 35 percent.

In the 350-500cc category, combined sales of the Guerilla 450 and Himalayan 450 at 27,517 units were down 7 percent YoY (April-December 2024: 29,519 units). This gives Royal Enfield a 28 percent market share, below Bajaj Auto. The Pune-based rival (with its own models as well as 400cc KTM and Triumph bikes) is the leader in this category with 58,050 units, up 21 percent and a commanding 60 percent market share. This category’s No. 3 entrant, Hero MotoCorp (Harley-Davidson X440 and Mavrick 440) has seen a 25 percent sales decline YoY to 9,152 units and a category share of 9 percent.

Like the 350cc segment, Royal Enfield is also the boss of the 500-800cc segment. In the April-December 2025 period, factory dispatches of 35,843 units (up 5 percent YoY) comprising its 650cc models give RE an overwhelming 97 percent market share of the total 37,071 bikes, leaving the remaining 1,228 units to the other five bikemakers. While Honda sold 609 bikes, Kawasaki sold 427 units, Triumph accounts for 126 units, Suzuki 60 units and Piaggio six.

RE’s robust growth in the first nine months of the current fiscal indicates that it is well set to surpass the 1-million milestone for domestic market sales in FY2026. It will also achieve a new fiscal year high for exports. Royal Enfield has averaged monthly sales of 91,232 units in April-December. With three months left in FY2026, RE will be hitting the million sales milestone for the first time in a fiscal in domestic sales.

Robust Domestic Market Sales for RE in FY2026  

As in CY2025, the strong sales momentum continues for Royal Enfield in the ongoing fiscal year FY2026. In the first nine months of FY2026, the company has dispatched a total of 8,21,908 motorcycles, up 26 percent on year-ago dispatches (April-December 2024: 6,52,856 units). Similar to CY2024, festive October 2025 (1,16,844 units) delivered best-ever monthly domestic market wholesales.

With three months still to go for FY2026 to end and Royal Enfield having averaged monthly sales of 91,323 units between April-December 2025, expect the bikemaker to surpass the 1-million unit mark in domestic market sales for the first time in FY2026. Royal Enfield had clocked a million sales in FY2025 – 10,09,899 units – but with a difference: they were combined domestic (9,02,757 units) and export (1,07,142 units) sales.
 



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